RAM Wk 7: Mirchi is Number 1 in all 4 metros; slipping in Mumbai
MUMBAI: Radio Mirchi is the Number One FM station across all the RAM-monitored metros including Bangalore where it is joint leader with BIG FM. However, Mirchi's share in Mumbai has now dropped to 14.8%, a loss of 1.7% market share over Week 6 / 2011, and the its lowest market share in the seven...
RAM Week 6/2011
MUMBAI: Radio City is back to Number Two in Mumbai, after the last week showed it behind the new Number Two, BIG FM, by a whisker. Interestingly, the gap between market leader Radio Mirchi and the Numbers 2,3 and 4, is now much smaller. From a market share of 17% in Week 5, and 16% on an average...