RadioandMusic
| 22 Nov 2017

AIR charges Rs 200,000 for ten-second ads for Mann ki Baat: Rathore

NEW DELHI: The rate of ten-second advertisements on All India Radio for Prime Minister Narendra Modi’s Mann ki Baat is Rs 2,00,000, Parliament was told today.

Scarecrow Communications bag 12 awards at Goa Fest...

GOA: The twelfth edition of the annual marketing and advertising community in the form of Goa Fest 2017, held in Grand Hyatt, oversaw an impressive...

Maxus co-creates innovative III tier radio...

MUMBAI: Starting the year on a high note, Maxus partnered with Big FM to co-create and conceptualize a powerful radio campaign for Sonata’s newly...

Rail Radio Service on trains to be supported by...

NEW DELHI: Installation of entertainment through Public Address systems in trains will be operated by selected licensees, through commercial...

Radio has to be proactive, not reactive: Kinetic...

MUMBAI: The radio industry has been following the traditional route of FCT (Free Commercial Time) for a very long time now. But, now radio operators want to break through it and try their hand at...

Radio offers opportunity beyond TV reach:...

MUMBAI: ZenithOptimedia managing director Hari Krishnan’s session at India Radio Forum (IRF) on 13 May 2016 at The Westin Mumbai Garden City turned out to be an eye-opener for the radio industry....

IRF 2016: Radio industry needs to educate...

MUMBAI: India Radio Forum (IRF) 2016 witnessed some interesting revelations about the advertising scenario on radio.These revelations were made by moderator Reliance Broadcast Network chief...

We do not understand the radio industry well:...

MUMBAI: The first half of the India Radio Forum (IRF) held in Mumbai on Friday was dominated by a discussion on how radio could turn out to be the next big thing in the marketing space, the...

Red FM's effort to tackle water wastage -...

MUMBAI: The water crises in Maharashtra are soon hitting an emergency situation and a large number of villages are under drought situation. This has had innumerable effects on the functioning of...

Club FM bags five awards at Pepper Creative Awards

MUMBAI: Club FM, the radio venture of the Mathrubhumi Group, won five awards and three Finalist Certificates at the tenth edition of the Pepper creative Awards 2016, organised by the Advertising...

Sunfeast Mom's Magic celebrates Mother'...

MUMBAI: Sunfeast Mom’s Magic, a premium cookie brand from ITC Limited, is organising a unique campaign to help connect mothers and children, leading upto Mother’s Day. This initiative invites...

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