| 18 Jun 2024
Big FM tops in Mumbai; slips in other metros

MUMBAI: In week 26, Big FM dropped its share from 17 per cent and TSL of 6.06 to 16.9 per cent share and TSL of 5.44 but stayed as the number one FM station in Mumbai. However, the station dropped its share in other metros.

Radio City ranked second in Mumbai with 15.7 (Last week it was 16.2) per cent of share and TSL of 5.21 and Fever got the third position with a share of 14.1 per cent and TSL of 6.41. Radio Mirchi, Red FM, and Radio Nasha got the fourth, fifth and sixth position with shares of 12.5, 11.9, 6.3 per cent plus TSL of 4.01, 3.56 and 4.56 in that order. Oye! FM ranked seventh with lowest shares of 3.2 and TSL of 2.41.

In Delhi, Fever FM dropped its share to 0.8 per cent, but ranked first with the share of 17.8 per cent along with the TSL of 5.01. Radio City and Radio Mirchi ranked second and third position with the share of 12.3 and 12 along with the TSL of 3.47 and 3.14 respectively. Radio Nasha increased its share to 11.3 from 10.5 per cent compared to last week and raked fourth with the TSL of 4.37.

Big FM, Red FM and Oye! FM got the fifth, sixth and seventh position with shares of 9.4, 9.1 and 5.3 per cent with TSL of 3.08, 2.49 and 2.32 in that order. Hit 95 FM and Radio One got 5 and 2.7 per cent of share with TSL of 2.33 and 1.44.

However, Mirchi's share in Kolkata has now risen to 20.2 per cent, a gain of 0.6 per cent market share on Week 26. Big FM (16 per cent and TSL of 5.08) and Fever FM (14.8 per cent and TSL of 5.31) are positioned second and third with more or fewer market shares compared to last week. Oye! FM, Aamar FM, Red FM got the fourth, fifth and sixth position with market shares of 10.9, 9.6 and 9.5 per cent along with TSL of 4.11, 3.44, and 3.05 respectively. Friends FM stood last in week 26 with market shares of 4.1 per cent with TSL of 2.5.

In Bengaluru, Radio City positioned first, increased its share by 0.9 per cent to reach a share of 24.1 per cent and TSL of 9.38. Big FM got the second position with shares of 20.6 per cent and TSL of 8.01.

Radio Mirchi, Fever FM, and Red FM bagged the third fourth and fifth position with shares of 17.3, 13.9 and v along with TSL of 7.35, 8.15, 3.58 in that order. Radio Indigo got the last position with shares of 1.5 per cent and TSL of 2.1.