MUMBAI: Red FM has made multiple appointments in its senior management in programming.

Vaibhav Vishal has been appointed national creative head while Rohit Kulkarni has been announced as the national client solutions head. Mayur Chikramane joins Red as the regional programming head- North and Macoy D'Souza comes on board as the regional programming head- West.

Prior to joining Red FM, both Vaibhav and Rohit had been associated with MTV. As associate vice president- creative and content at MTV, Vaibhav played a key role in defining the channel on and beyond the television screen, both strategically and creatively.

Rohit has led ideation, creation and client solutions throughout his career and brings with him a keen insight on radio programming and creatives. In his last stint, Rohit had been an associate creative director at MTV.

Mayur, who was associated with Fever FM as the national promotions head earlier, has over a decade of experience in the radio and media Industry. Macoy has been associated with the media industry for more than a decade years and was earlier leading the regional programming teams for Big FM.

Commenting on the new appointments, Red FM senior VP, projects and programming Nisha Narayanan said, We are pleased to have Vaibhav, Rohit, Mayur and Macoy on board as part of the Red FM family. Vaibhav's depth of expertise in creative conceptualization and implementation ideas along with Rohit's knowledge in programming and client integration will enable us to take this Station for Expression to even greater heights....

She further adds, With a decade long experience in the Radio industry and an excellent track record in all aspects of radio programming, Mayur and Macoy will be able implement our ambitious plans for regional programming in the North & West quite aggressively!...