RadioandMusic
| 01 Jun 2020
RJ Malishka urges to 'Vote Hard' this Election season with rap song
MUMBAI: RED FM, India’s largest Private Radio network in India, is back with RJ Malishka who is urging voters to Vote Hard. RJ Malishka, Mumbai Ki Rani, has come out with an Indian election rap Vote Hard encouraging the citizens to vote for the General Elections 2019 in order to make a difference.
 
The rap song highlights the key message, that is, think before you vote. The song emphasizes on the fact that it is the time to act and utilize the power that is given to an individual every 5 years. The video also features Tiger Shroff, Tara Sutaria and Ananya Pandey, the star cast of Student of the Year 2, who join RJ Malishka to spread this message in a fun and quirky way.
 
In reaching out to the millennials and creating maximum impact, this year RED FM extended its ‘Ab Watan Dabayega Button’ campaign which aims to create awareness around voting rights, resulting in a milestone voter turnout. This campaign not only reached out to the new voters but also to the existing voters with an aim to educate them and make them understand the importance of each and every vote.
 
RED FM has always aimed at raising the bar a notch higher when it comes to producing content that is appreciated and respected by the masses.