Special online preview of the sizzling song 'Fire'
MUMBAI: Want to chat live with Hrithik Roshan and Barbara Mori? This Monday, 26th April 2010 will be a big day for the Kites' film fans. In addition to the special online preview of the sizzling song �Fire', fans are in for another treat. Through http://kiteschat.zapak.com both stars of the film Kites – Hrithik Roshan and Barbara Mori will chat live on the web with their fans worldwide!
Zapak is the digital partner for the film and will facilitate this web chat for the fans! The chat will take place from 5.00 – 6.00 pm. This is a chance for the fans to get up close and personal with their favourite stars. It will be a live web chat where the fans will be able to see their stars on their computer screens as well
Commenting on this initiative Rohit Sharma, CEO, Zapak Digital Entertainment Ltd. said, Zapak is happy to be associated with Kites, the most awaited film of the year. Increasingly entertainment marketers are using the digital medium as a vital component of their marketing strategy Zapak's forte lies in the digital space and with Kites we have tried to create a strong unique identity of the film in that space A special preview of �Fire' along with this chat will be a great way for fans to interact with their favourite stars...
Reliance BIG Pictures CEO, Sanjeev Lamba commented, We are delighted to present this opportunity to Hrithik and Barbara's fans worldwide to chat with them. Digital interaction is a great way to offer a personal experience to fans worldwide. Zapak is a leader in the digital space and we are happy to be working with them on Kites...
Commenting on this initiative, Rakesh Roshan, Producer of Kites and Director – Filmkraft Productions (India) Pvt. Limited, said, Kites is one of the biggest Indian films ever made that will cater to both Indian and international audience. With internet facilities fans all over the globe can chat live with Hrithik and Barbara. We look forward to a successful response to this medium....
We want to reach out to as many people as possible for this film and the internet facilitates exactly that. This will give the fans a chance to ask all that they want to Hrithik and Barbara. We are looking forward to this initiative....
