MUMBAI: In the league of promoting regional Cinema, Cinemax added one more feather in its crown by hosting the launch of "GAAHE TAVA JAYA GAATHA"-the National Anthem, in presence of many Marathi Film Industry Stalwarts. This National Anthem is sung and filmed on almost 75 Film Industry veterans. This National Anthem will be played by the entire Cinemax chain and such an initiative added to the long relationship of Cinemax with Marathi Film Industry which has been hosting the best of Marathi Film Premieres. Cinemax was all festooned and the launch took place in Screen 1 in the presence of Director Pushkar Shotri, Cinemax DGM-Girish Wankhede and Producer Santosh Kote. The guests present were Sachin Pilgaonkar,Ashok Saraf,Nina Kulkarni,Vijay Patkar,Renuka Shahane,Vinay Apte,Suhas Joshi,Jaywant Wadkar,Resham Tipnis,Shiva,Swapnil Joshi and many others.

Director Pushkar Shotri explains, "This ambitious "MAKING OF NATIONAL ANTHEM "with 75 Artists was a memorable event in my life as it continued to be for six months. We have adhered to the norms of Govt of India directives on National Anthem and have come up with the most authentic National Anthem. Accommodating 75 Artists in the time frame of 52 to 56 seconds (actual duration of National Anthem) and presenting it with great dignity was an uphill task but the cooperation of the Artists and Producers has helped us in achieving a commendable result. We had worked on costumes as well. We hope that screening which starts in Maharashtra by the support of Cinemax soon gets carried in the entire nation".