MUMBAI: The ninth edition of International Radio Festival (IRF) will be held from 29 October to 4 November 2018. This radio galore will be held at Valetta, Malta, which is Europe’s cultural capital for 2018.Having the niche of being the world’s first and sole conference, IRF’s first outing was at Z...
MUMBAI: Magic FM, the radio station that recently hit the Mumbai airwaves, gives its listeners a new perspective on leadership this Independence Day. The radio station highlights the stories of brave women freedom fighters and their integral role in the Indian freedom struggle under the theme #FighterLikeHer.
The idea is to get the listeners inspired by the legendary stories of Raj Kumari Gupta, Pritilata Waddedar, Aruna Asaf Ali and Matangini Hazra that highlight their grit and strength. By showcasing their bravery and guts, Magic FM aims to get its listeners to use the term ‘Fighter Like Her’ in their conversations and nominate others, while trying to describe the virtues of power and determination.
Kick-starting the campaign on the occasion of India’s 72nd Independence Day, Magic FM COO Nisha Narayanan says, “Magic 106.4 FM believes in walking the talk. We are dedicating this day to highlight and talk about women freedom fighters who took risks and lived their life fearlessly. They did not get bogged down by societal norms and stereotypes and fought selflessly for our country. They are the true inspiration to the millennial women of today.”
The radio station hit the airwaves on 20 April, 2018.
As part of its refresh, the radio network recently launched its flagship show Dhun Badal Ke Toh Dekho Season 3 with Pankaj Tripathi along with a new brand song with powerful vocals by Sushant Divgikar
MUMBAI: In a world where men are often encouraged to hide their emotions, we tend to overlook the fact that Mard Ko Bhi Dard Hota Hai.
MUMBAI: With the festival of Diwali around the corner, shopping fervour is at its peak across the country. Making the festivities extra special, BIG FM, one of India's leading radio networks, is back with the third season of its distinctive campaign Super Duper Dhamaka.
