MUMBAI: Hungama Mobile, a part of Hungama Digital Media Entertainment, has appointed Sunny Virmani as VP of its international mobile business.

Virmani will be responsible for leading Hungama's global growth and operations in the mobile space.

As Hungama Mobile moves into a new phase of growth, we are pleased to have a professional of Virmani's caliber join the team,... said Hungama Mobile COO Albert Almeida. Under his leadership, the team will work very closely with our content and service partners globally....

Virmani comes with over 13 years of experience in film making, entertainment, marketing, consulting and technology.

Prior to Hungama, he was president of VCXel Entertainment, where he led the strategic direction and operations of the company. He was also the producer and creative director of the company's films and events. He has created, marketed and distributed entertainment content for global audiences as well as for the global Indian diaspora.