MUMBAI: Tamil Nadu headquartered station Hello FM has promoted Bharath Viswanathan as vice president and head of national sales.

Viswanathan's focus of priority will be enhancing the business and expanding the revenue base nationally. He has been a Key player in our success and we are proud to announce him as the Vice President & Head – National Sales..., says Hello FM CEO Rajeev Nambiar.

Bharath has spearheaded the team that increased the market share of Hello FM manifold thereby ensuring that Hello FM becomes the defacto FM radio network in Tamilnadu. In his last assignment Mr. Bharath and his team were instrumental in introducing innovative promotions and on ground activities that have ensured continued top-of-the-mind recall for Hello FM in the minds of the listeners.