MUMBAI: To pay tribute to rock and roll, ABSOLUT, the international leading brand of vodka, is launching the ABSOLUT VODKA ROCK EDITION, a limited edition bottle wrapped in a leather- and studs in Mumbai.

Being at  Galerie 88 tonight will be an experience to remember!  For, never before has India seen the ABSOLUT Art Collection. Installed only for the launch, ABSOLUT will also engage the audience in a multi-sensory journey with a visual mystic, creating entire histories and multiple storylines during the course of the night  The Visual Jockey will illustrate the music that he hears, mesmerising the audience with pop art that is projected in time with the beat. His unique, real-time illustrations onto the walls at Galerie 88 will also have the crowd themselves make for an immersive experience. You can rest assured that when VJ ?  gets behind the console, it's going to be as illuminating an experience as any- an alternate art form to be experienced and remembered!

Add to this experience will be the music of The Other People who can easily be termed as Mumbai's most popular Rock Band and also the music of DJ Martin, Mumbai's leading DJ. So with ABSOLUT served from a leather bar to the art and the music, IN AN ABSOLUT WORLD YOU WILL ROCK!