MUMBAI: It’s still one month for the concert and it seems like the Swedish House Mafia craze has already got the city on fire!! Swedish House Mafia - ‘One Last Tour’ concert by Sunburn Arena which is scheduled on 17th and 18th November in Mumbai and Delhi respectively has kept the organisers and the ticketing partner, BookMyShow.com buzzing.
The tickets for the concert went live on 8th October and in just 3 hours the Student + Regular category tickets went SOLD OUT. But the growing frenzy and unstopping fan mails from SHM lovers prompted a ‘SPECIAL’ second round of ticketing for the Mumbai Concert. The tickets went live for the second round today at 12 pm and more than 80% of the tickets were sold out within 10 minutes!
The trio will be performing together in India for the first time on 17th November & 18th November 2012, Mumbai & Delhi respectively, 5.00 pm onwards. BookMyShow.com, the largest entertainment ticketing portal in India is the exclusive ticketing and on-ground partner for the concert.
Talking about the euphoria around the concert, Mr. Ashish Hemrajani Founder and CEO of BookMyShow.com said; “The popularity of Swedish House Mafia is unparalleled. And this is held true with record breaking sales for the Mumbai & Delhi Concert. We went live with the first round of ticketing on 8th October and in just 3 hours, the student and regular tickets were SOLD OUT. But the unstoppable fan mails and calls at the BookMyShow.com contact centre requesting for tickets, persuaded us to open the SPECIAL second round of ticketing for the Mumbai Concert. We are extremely excited to see that, the tickets which went live today (19 October) are almost 80% sold out within just 10 minutes.”
Swedish House Mafia is a Swedish electronic dance music trio of Axwell, Steve Angello and Sebastian Ingrosso. The group officially formed in late 2008 and was placed at number 10 on the DJ Magazine Top 100 DJ Poll 2011. The dynamic of the three and their collective history is the key to the Mafia's continued success.