MUMBAI: Vodafone U, first-of-its-kind lifestyle proposition for youth and the much awaited musical drama film 'Rock On 2', enthralled Vodafone music lovers with their exclusive ‘Rock On 2’ with U Concert live at Phoenix Market City, Pune held on 5 November 2016.

Vodafone fans were overwhelmed with the rocking performance and foot tapping music by the ‘Rock On 2’ team - Farhan Akhtar, Shraddha Kapoor along with Arjun Rampal.

The rocking evening was a part of the multi-city concerts being held exclusively for Vodafone U customers in Bengaluru, Pune and Delhi. As a part of the engagement initiatives around ‘Rock On 2’ with U Concert, Vodafone invited youngsters to participate in the contest #JoinTheBand, giving them once-in-a-lifetime experience to chill with Farhan, Shraddha and the ‘Rock On 2’ band backstage.

Commenting on the ‘Rock On 2’ with U Concert, Sandeep Kataria, Director- Commercial Vodafone India. “Music is a huge passion point for the millennials today. Vodafone U - our youth proposition has tied up with ‘Rock On 2’, the much awaited musical film to provide our young customers a fantastic “money can’t buy" music experience and build connect like never before.”

Speaking about the association, Farhan Akhtar, said, “As always the crowd in Pune was an amazing audience and I thoroughly enjoyed performing at the Vodafone U- Rock On 2 concert here. The evening turned out to be an epic one because the audience kept cheering us and expressing their adulation song after song. Looking forward to performing at Vodafone U - Rock On 2 concert in Delhi."

Vodafone U offers a bundle of benefits that will keep the young patrons always connected with friends and fun via the world of internet, voice, music plus exciting digital offers and experiences. Vodafone U is designed to provide an all-in-one prepaid offering to address all the needs of the youngsters. All the features available as a part of Vodafone U can be accessed by downloading the Vodafone app on one's smartphone.