MUMBAI: Legendary Sonu Nigam and actress / singer Natalia Lesz give fans an opportunity to share the mic with them on their collaborative single “Fire In The Sky”.
Watch the video here:
Last month the legendary Sonu Nigam pleasantly surprised his legion of fans by dropping his first original International collaboration "Fire In The Sky" with Polish actress / singer Natalia Lesz. The song sent his fans worldwide into a tizzy with the music video receiving almost 30,000 Likes, 1000 positive Comments and 4 Million+ Views! The song, a beautiful contemporary ballad accompanied by a stunning music video featuring both artists, has been loved all over.
As the song continues to build, Sonu Nigam & Natalia Lesz are rolling out a once-in-a-lifetime opportunity for the fans to sing the song along with themselves! Yes, this unique and first of its kind campaign `The Fire In The Sky Contest' is being hosted by Radio One 94.3 FM, India's only Intl radio network and 9122 Records, India's leading independent record label for International music.
This exciting pan-India campaign invites fans and aspiring singers across the country to participate by sending in their rendition of the song "Fire In The Sky". The winners will win the grand gratification of sharing the mic with Sonu Nigam & Natalia Lesz as they perform “Fire In The Sky” together on Radio One 94.3 FM. The campaign goes Live this Friday, 24th Jan and to assist all participants with their entries, the `instrumental’ version of the song will be released on Friday across all streaming services.
Says Sonu Nigam, "The response to the song has been so very touching. We've been flooded with messages of love from all over the world and both myself and Natalia can't thank you all enough. This contest with Radio One 94.3 FM is our own little way to show the fans our appreciation. We can't wait to hear all your interpretations of the song and I'm sure we are going to love them all. So get participating as we look forward to sharing the mic with you soon."
Says Natalia Lesz, "I'm overwhelmed with the response to the song and can't thank Sonu enough for being part of this special project. And now…I'm so happy to put the song out there with this contest for the fans to sing it! I know it's going to be a great experience listening to all your entries and interpretations of the song. So come on, get participating!".
Says Sunil D'Sa, Founder, 9122 Records, "The response the song has received has well surpassed our expectations, considering this is purely an `English’ song that's emanated here in India, going out to the world. It just proves that a great song, smartly marketed and promoted, will be loved irrespective where it originates. Having said that, this contest with Radio One 94.3 FM will take the song to a whole new level as we open it up to the audiences. It's now their song and they can interpret it in their own style. We can't wait to hear the entries and see the winners sing with the artists themselves. Let the contest begin!"
Says Gaurav Sharma, Chief Programming Officer, Radio One 94.3 FM, “We’ve always believed as an international radio station, that music has no boundaries; that’s why our new mantra is ‘One World Your Station’. And what better than a pan-India singing contest to perform with the inimitable Sonu Nigam and Natalia Lesz who brings a wonderful sound to “Fire In The Sky”. Sonu Nigam has always been India's fire in the world of music and any collaboration with him is always a delight. I’m sure our listeners across the country will rise to the challenge, and this will be an entertaining competition.”
“Fire In The Sky” includes contributions from Swedish songwriters Kristoffer Eriksson, Lina Hansson, Simone Porter as well as Natalia Lesz, Sonu Nigam and award-winning British mixer Jeremy Wheatley (Bon Jovi, Robbie Williams, Corinne Bailey Rae, Goldfrapp, James Blunt, Duffy, John Newman, Kylie Minogue).
“Fire In The Sky” is available across streaming services exclusively on 9122 Records.