Radio Mirchi announces #039Made in Bengaluru#039 campaign

04 Jun, 2011 - 03:18 PM IST     |     By RnMTeam

BANGALORE: With the idea of celebrating the joys of being Bangalorean, Radio Mirchi 98.3 FM is running an on-air campaign called Made in Bengaluru....

The fifteen day long campaign aims at bringing the best and uniquely Bengalore elements - be it people, food, events, language, art and movies.

Mirchi RJs will be talking about all that's �Super & sakkath' about Bangalore, right from the rava idly, kesari bhat to the Banaglore Kharagas and the Rahul Dravids and glamorous celebrities like Lara Dutta, Anushka Sharma and Shetty who had their origins in the garden city.

Mirchi RJ's will also show up some of the common Bangalore Kannada slang words that are on the tip of many a Bangalorean tongues.

The activity was kick started with an dly party on June 2 with Hema Malini Maiya of MTR.