MUMBAI: Radio Mirchi marked the sale of 10,000 copies of Anupama Chopra`s book King of Bollywood; Shah Rukh Khan and the seductive world of Indian cinema, with a reading session attended by filmmakers Karan Johar and Rajkumar Hirani.The two filmmakers read excerpts from the book, launched by Warner Books, two weeks ago.

King of Bollywood is a sweeping portrait of a man who is worshipped as a modern-day God, a country finding its identity and a movie industry that helped to change the face of India. The book reveals how Shah Rukh Khan, a middle-class Muslim boy from Delhi, broke into the insular, nepotistic world of Bombay show business and emerged as a superstar. His larger-than-life tale takes us through the colourful and idiosyncratic Bollywood movie industry, where fantastic dreams and outrageous obsessions share the spotlight with extortion, murder, and corruption. The book is priced at Rs 395.