MUMBAI:Getty Images, the world`s leading creator and distributor of visual content, announced the launch of Soundtrack, a new music licensing service, available at gettyimages.com. Soundtrack, developed by recently acquired Pump Audio, the leader in music licensing, gives customers direct access to more than 20,000 original tracks by some of the world`s best independent artists and bands for use in broadcast and film production, advertising and other media projects, says a release.

Whether the project is for a top-tier advertising agency, or a blogger wanting to add sound to a Web-based slide show, Soundtrack enables creative and editorial professionals to create elegant and sophisticated projects with assets collected from a single, unique source. Getty Images, CEO and co-founder, Jonathan Klein said, "Our customers represent a variety of industries and they want quick and easy access to digital media -- imagery, footage and music -- that can be used in a myriad of ways. When we acquired Pump Audio in June, we made a commitment to develop dynamic and nimble new music platforms and tools."