MUMBAI: Prize of Britain’s Got Talent (BGT) has been slashed 50 percent for 2013 season of the popular talent competition.
This year’s winner will only receive half the prize money that was on offer last year as ITV have reportedly slashed the winner's prize money from ?500K to ?250K.
The new series’ judge Simon Cowell is said to have put ?250,000 towards the ?500,000 winner's total upon his return to the panel last year, while it was ?100,000 previously. Other judges for the season are Amanda Holden, Alesha Dixon and David Walliams.
A show source told British media: “Half a million was a massive prize — one of the biggest on telly. But it was only supposed to be for one year.”
BGT saw an average audience of 10.3 million tune in on Saturday night, following 10.5 million the weekend before.