MUMBAI: Airtel digital TV has launched iRadio – an entertainment application with 21 AIR Radio channels at no additional cost.
Bharti Airtel DTH/ Media CEO Shashi Arora said, iRadio will provide yet another reason for customers to be on Airtel digital TV. Our non channel content has been very well received, one of the reasons we believe that the Radio application will find appeal across the hinterland of the country where radio is still considered the primary entertainment medium for many, who are only now being introduced to DTH and its advantages over legacy distribution systems....
The 21 audio channels in iRadio include FM Gold, FM Gold Mumbai, FM Rainbow, FM Rainbow Bangalore, FM Rainbow Chennai, Radio Kashmir, Gyanvani Radio, AIR Hindi, AIR Punjabi, AIR Tamil, AIR Telugu, AIR Bangla, AIR Gujarati, AIR Urdu, AIR Marathi, AIR Kannada, AIR Oriya, AIR Malayalam, AIR Assamese, AIR Ragam, and AIR North-East.
iRadio also offers five additional apps like iFasal, iGoodlife, iDarshan, iLearn and iAstro.
iFasal: provides farmers a real time access to crop prices, prevalent agri-input prices of say seeds, pesticides, weather information and localized farming advisory in Hindi
iGoodlife: provides rich and entertaining content on lifestyle, cooking, health, home and family
iDarshan: showcases live aartis every morning and evening, devotional songs, debates, discussions, pravachans, satsangs, discourses, travel episodes from shrines across the country and pilgrimage information, at your home
iLearn: interactive and fun tutorial for children ranging from classes 1 to 5
iAstro: provides detailed forecast for the day – both as per astrology and numerology