Karbonn partners with Broadcom to launch Karbonn Smart A12

11 Apr, 2013 - 02:31 PM IST     |     By RnMTeam

MUMBAI: After creating a buzz in the Indian mobility market with the announcement of Karbonn Titanium S5 – the avant-garde smartphone; Karbonn - India’s leading mobile phone brand now surprises smartphone lovers across the country by introducing the Karbonn ‘Smart’ A12. Laden with the latest Broadcom 3G Smartphone Platform for Android, the Karbonn ‘Smart’ A12 is enabled with a 1GHz ARM Cortex A9 processor and endeavours to bring in faster access to on-the-go networking and engaged internet connectivity to the consumers.

Redefining the evolving consumer’s mobile experience and providing them with a novel eco-system of evolved mobility, the Karbonn Smart A12 is a first-of-its-kind mobile device which amalgamates the power of 3G to redefine the consumers’ internet enabled experience. Riding on the revolutionary 3G platform by Broadcom, the device is powered by a Broadcom BCM21654G chipset that includes a 1GHz ARM Cortex A9 processor and an integrated and globally proven 7.2/5.8 Mbps HSPA modem with low-power VGA video support.

The chipset also includes a 2G/3G cellular radio (RF), a power management unit (PMU), and an advanced connectivity suite including Bluetooth, Wi-Fi and GPS for a complete system solution. Other innovation oriented product features include VideoCore multimedia and 3G/2G dual-SIM dual standby .

On the introduction of the Karbonn Smart A12 smartphone, Karbonn Mobiles executive director Shashin Devsare said “With the launch of the Smart A12, we seek to establish our positioning into the emergent Android domain, and provide our users cutting-edge Android based mobility solutions. It is herein that with the partnership with Broadcom to bring in our premier 3G enabled mobility device that we seek to cater to the nascent needs of the young and aspiring consumer base of the country. The association which brings Broadcom’s cutting edge 3G smartphone platform for Android to the consumers, is sure to revolutionize the segment with its pertinent intermix of blazing-fast speed and cutting-edge device features.”

“Today we realise that smartphones are changing the way consumers behave, and thus have embarked upon creating pertinent devices addressing all their needs”, he added.

Broadcom SVP and general manager mobile platform solutions Nambi Seshadri said, “As users around the world shift from 2G feature phones to more sophisticated 3G phones, Broadcom’s complete, integrated platforms enable OEMs to reach new consumers with entry-level, high-caliber smartphones. With device manufacturers developing smartphones at a lower cost, more consumers will be able to enjoy the benefits of the mobile Internet.”

Encased in eye-catching black and white colour profiles, the Karbonn Smart A12 brings in product specifications which will appeal to the mobile generation of the country and amalgamates feature set which seek to establish the inherent device amongst the market.

Access to the Google Play store offers the consumers a world of apps, games and utilities, wherein the Karbonn Smart A12 comes preloaded with Messaging applications like Whatsapp, G Talk & Google Plus Messenger; Social Networking connects like Facebook & Youtube; along with a host of other apps like Kingsoft Office, Gmail, News, Weather and Saavn Music.