RadioandMusic
| 09 Nov 2024
Fever inches up in Bangalore, Delhi

MUMBAI: While leader Radio Mirchi slipped in three metros' market shares in week 7 - Delhi, Kolkata and Mumbai, it registered a minor climb in Bangalore, where it lags behind leader Big FM.

However, it was Fever that maintained its market share in Mumbai, and even though it slipped marginally in Kolkata, it recorded slight increases in both Bangalore and Delhi.

Bangalore: Big FM maintained its status quo with a market share of 19.7 per cent, while Mirchi climbed up 0.1 percentage points to end the week with a share of 16.4 per cent. Fever that climbed 0.2 points, came close up behind with a share of 15.6 per cent. Radio City came up next with a share of 12.8 per cent, having climbed 0.1 percentage points.

Delhi: Leader Mirchi slipped 0.7 percentage points during the week, coming to rest at a share of 24.1 per cent, still way ahead of Fever which climbed 0.1 points to end with a share of 18.8 per cent. AIR FM Gold lost 0.7 points in the capital, but managed to come in third with a share of 17.2 per cent. Red FM was a distant fourth, with a share of 9.3 per cent, and Radio City came up behind it with a share of 8.2 per cent.

Kolkata: Mirchi lost 0.4 points, but managed a share of 20 per cent, ahead of Big FM which also lost 0.4 points and ended second with a share of 16.2 per cent. Local station Friends FM too lost 0.3 points to end with a market share of 13.1 per cent. Aamar FM on the contrary climbed up 0.4 percentage points to end with a share of 11 per cent. Red FM that climbed 0.3 points during the week, managed a share of 8.6 per cent.

Mumbai: Mirchi lost 0.5 percentage points but kept its lead with a share of 16.7 per cent, while Red FM climbed a marginal 0.1 point to end with a share of 14.6 per cent. Radio City held fast at number three position with a climb of 0.1 points, ending the week with a share of 13.3 per cent. Big FM registered a significant rise of 0.7 percentage points and ended with a share of 11.8 per cent.

Click here for the detailed RAM data for week 7 - '10