| 15 Jul 2024
BIG FM launches '', industry's first ever self-service platform for booking ads

MUMBAI: BIG FM, one of India’s largest radio networks has launched, enabling the long tail, retail SMEs and entrepreneurs to conveniently advertise with BIG FM. Apart from booking ads, the platform also offers a dashboard for ad rates, invoices and broadcast certificates and online payment options. app will soon be available on IOS and Android platforms.

Additionally, BIG FM shall be providing access to a 24/7 call centre and chat bots to address any incoming queries on BuyAdsOnBigFM.comBIG FM will also appoint direct selling agents, to on board advertisers for a frictionless experience.

Speaking about the development BIG FM CFO Mr. Asheesh Chatterjee said, “BIG FM is proud to launch, which will allow our advertisers and agencies to request for jingles, buy ad inventory and pay online. is a part of our digital transformation journey which will significantly enhance customer service and showcase transparency. The advertisers will also be able to avail exclusive special loyalty and festive offers.”