Apurva Purohit: "Govt is serious about supporting FM industry"
The Union Cabinet's go ahead to the FM phase III auctions has indeed resulted in a bright atmosphere across radio stations. While most leading broadcasters are happy with the move and await the auctions eagerly, there are some who feel that there are still some issues plaguing the auctioning process which might be a hindrance in its success.
In a chat with Radioandmusic.com, Radio City CEO Apurva Purohit explains why the road is only positive ahead for the broadcasters and the way forward now.
Excerpts:
Information and interaction core of 9XO's roadmap: Luke Kenny
Standing true to its claims of delivering the best of English and international music from across the globe, 9X Media’s international music channel, 9XO has completed a year with flair in a competitive and highly cluttered music environment.
In a free-wheeling chat with Radioandmusic.com, 9XO programming head Luke Kenny, shares the challenges of launching a music channel in the internet age, high-points and future plans of 9XO.
Excerpts:-
Idea Jalsa on its way to achieve 150 million viewers: Durga Jasraj
The 2013 'Idea Jalsa - Music for the Soul’, the Indian Music concert tour across 12 cities, featuring over 100 artistes will conclude in Mumbai on 24 March.
Ashwin Padmanabhan: Delhi has an affinity towards retro music
One of the leading players in the market today, Big FM has been one network that does not follow the trends ruling the radio industry. Having ventured into testing waters on their own understanding of the market, the station has faced some hits and misses in the past few years.
Aiming to now move up in its various markets through new strategies, Big FM North and South business head Ashwin Padmanabhan takes over the Musical Rendezous segment and shares his focus for a renewed Big FM:
Soumini Sridhara Paul: "Artist Aloud will continue to innovate"
As pioneer digital platform Artist Aloud (AA) nears its third anniversary, it has succeeded in establishing itself as a byword for the country’s indie music.
Rachna Kanwar: "36 per cent of all music consumed online is devotional"
Being in the online radio space for around four years now, PlanetRadiocity has emerged as a strong player with differentiated content offerings for its listeners. The channel also experimented with niche music segments in its ‘Freedom Radio’ which is now garnering them immense popularity and listenership with constant innovations. With music consumption gaining momentum on the digital forefront, the online web radio has taken another plunge into the experimental space by launching its fourth stream ‘Radio City Smaran’.
Vh1 Ferzad Palia: ''We run an extremely profitable business''
Viacom18 Media Pvt Ltd English Entertainment SVP and GM Ferzad Palia has been the strength of Vh1for seven long years.With six years of experience at JWT and a year as the marketing manager at CNBC, Palia was approached when Viacom 18 decided to launch the only international music and lifestyle channel Vh1 in 2005.
OK Listen Vijay Basrur: "Indian Ocean and ThemClones drive traffic"
With the digital trend set to dominate music market, artistes too have willingly accepted this inevitable change and are exploring newer opportunites to attain the right exposure for their music. Also encashing on this move was music enthusiast Vijay Basrur who founded the digital platform OK Listen.
iBiquity Digital Gereon Joachim : "Digital evolution of radio should be considered in India"
While radio broadcasting is still in its nascent stage in India, the broadcasting experience in major markets like US and Europe has witnessed digital revolution through advancements in technology. HD Radio technology is the trademark for iBiquity Digital's in-band on-channel (IBOC) digital radio technology used by AM and FM radio stations. It was selected by the United States Federal Communications Commission (FCC) in 2002 as a digital audio broadcasting method for the United States and is the only digital system approved by the FCC for digital AM/FM broadcasts in the US.
Ashit Kukian: ''The full potential of radio is yet to be explored''
Ashit Kukian, COO & president Radio City 91.1 FM, is one media professional who understands the roots of the radio business and its dynamics. He firmly defines the goals of the organization and believes in doing integrations that are listener friendly, along with creating innovative solutions for clients. Being associated with the station for over seven long years, Kukian clearly mirrors out the strategy and vision of the station - in a conversation with Radioandmusic.com’s Poonam Ahuja.
