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Press Release |  30 Apr 2014 14:31 |  By RnMTeam

92.7 BIG FM is the Official FM Radio Partner for Team Kings XI Punjab

MUMBAI: Celebrate IPL Season 7 with India's Leading FM network – 92.7 BIG FM as it promises to offer unmatched and unparalleled entertainment through the 45-days extravaganza! With the IPL season being played in both UAE and India this year, the FM network is the official FM radio partner for team Kings XI Punjab as it plans to connect with all the team's fans by offering special programs and contests this cricketing season!

To guarantee highest level of excitement, 92.7 BIG FM has an excellent line-up of programming on-air as well as on-ground activities that will help in reaching out to its fans. The radio station has launched a unique on-air offering called 'Rocky Te Ranjit de' that will see humorous and witty cricket stats by Rocky and Ranjit who are the mascots for the team and will keep listeners posted throughout the season.

Taking forward this innovative offering, 92.7 BIG FM has launched a twin-pronged campaign called 'BIG Ticket Khidki' and 'BIG Cheer for KXIP'. The 'BIG Ticket Khidki' will see every listeners standing a chance to win tickets for the Kings XI Punjab matches, movies, fun city exhibitions and ticket to the grand finale. The cricket mania begins on 92.7 BIG FM as the RJs play on-air games asking them simple questions and also sharing information and trivia on the game. The radio station also presents 'Balla Sahib' who in his signature witty style provides information on the previous day match. On the other hand, the BIG Cheer for KXIP sees listeners cheering for their favourite team and the loudest cheer or best slogan gets gratified with exciting prizes. As the cricket fever starts gripping the radio station, the listeners get a chance to speak out, give their expert views and even dedicate motivational songs to cheer for their much-loved team.

With all the maza being created on-air, the on-ground madness cannot be ignored! As the Kings of Punjab display their tashan and flex their dolle-sholle on the cricket pitch, listeners can watch them LIVE by participating in various contests at RWAs and malls and grabbing the IPL match tickets from the BIG ticket windows installed at public places. The radio station has also associated with various restaurants, bars, lounges and cinema houses for LIVE match telecast on big screens.

The company said in a statement, “Cricket forms a very integral part of our country and keeping this in mind, it brings us great honour to partner with Kings XI Punjab, a team that has been close to the heart of all Punjabis. This association will see the right mix of excitement and involvement from the listeners as the format of the game is entertaining and highly active. We aim to provide a platform for our listeners that will help them engage with the Kings XI Punjab team members and guarantee cricket enthusiasts with the best of entertainment."

92.7 BIG FM shall bring the Punjabi grandeur to every Indian household - from match updates, trivia to predictions and gossip from the celebrities' world, listeners across the country can now tune-in and stay up to date on every move at the Punjab camp. With its presence in 45 cities and touching 5 crore listeners across the country, 92.7 BIG FM is the perfect platform to bring people closer to the game they treat as religion! The seventh season of the nation's most spectacular sporting event will see the Punjabi warriors stronger and louder than ever – with 92.7 BIG FM as their official radio partner!

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