MUMBAI: The fresh content freeze on television is not just impacting the TV industry. FM radio stations, that have benefitting handsomely from TV channel promotions, suddenly find these ads drying up.
With no new twists and turns in daily soaps and weekly talent hunts on TV, there has been a perceptible dip in channel promos across FM stations, and matters could worsen if there is no resolution of the crisis by next week. Ad sales heads of FM stations aver that the impact has already begun to be felt. Says Red FM's national sales head B Surendar, "With no new shows/episodes being aired, TV channels (mostly Hindi GECs) will want to put their promos on hold. This is already happening. So while the current crisis directly impacts TV channels, it also affects the media (such as radio) on which they promote their shows. However, we see the situation correcting sooner than later."...
Bangalore seems to be doing immense justice to its reputation of sleepy town.
For many months now, the city has witnessed not just a curb in the population’s night life but also the complete downfall of live music and the loss of the musician’s means of livelihood. Pub shows have been discontinued altogether as places that serve alcohol are prohibited from hosting live music events and now bands have nowhere to play, except at open air shows in venues like Palace Grounds. Such large-scale events only take place once in a while and bands and musicians have begun to feel a sort of resentment towards the law-makers for depriving them of the regular platform they used to have to perform earlier. ...
The rules of the music rights game in the Hindi film industry are changing at light speed. When music wizard A R Rahman refused to compose for Farah Khan's Om Shanti Om when denied a share in the film's music rights, he didn't know it would create a tumult in the composer fraternity. In the span of less than a year since then, composers have begun laying down their own rules.
Composer trio Shankar-Ehsaan-Loy worked on a relatively humble budgeted Johny Gaddar, working the deal in their favour by bagging a plum 50 per cent share of the publishing rights. Not so long ago, background scorers turned music composers Salim-Sulaiman cracked some exclusive deals with producers, for a lucrative share of music rights. Composers, earlier unaware of these possibilities, seem to have decided not to bow down to labels' demands....
If you thought listening to music online was only about raaga.com and musicindiaonline.com, think again.
A clutch of new players have upped their ante in the last one year or so, each one playing a different tune on the Internet. It's no longer about playing the latest Hindi chartbuster; sites like radioverve, splitradio and indiabeat are on a mission - to popularise lesser known music and to promote unheard musical talent from various corners of the country.
Then there are the other players who have entered the Internet music space recently with a view to marry music with social networking - dating site fropper.com changed its colours a few months ago to become a music networking site; minglebox.com offers a similar package. ...
The new advertising rates for metros announced by many of the FM radio stations have come into effect recently.
While the FM players as well as media planners believe that the hike has been a fallout of the now year old RAM service, whose data is being increasingly relied upon for listenership statistics, industry observers aver that the hike may just be another way of rationalising effective ad rates. In an evolving industry where rate cards are not always adhered to and discounts rule the roost, the hike may just be the industry's way of announcing its growing acceptability as a medium....
MUMBAI: Till a few years ago, one could see men and women dressed up for the Navratri, swirling their ghaghras and twirling their dandiyas, dancing around a cassette player blaring out prerecorded music.
But today, even in the outskirts of Gujarat, youngsters fancy dancing to the beats of a live band rather than to a CD. Does this mean that the age of Garba cassettes and CDs is over?a. "There's 20-40 per cent dip in turover, caused mainly by an increase in production costs. Piracy is a major issue – al...
Posted By: Bhushan Nagpal and Anita Iyer 04 Sep 08 12:45 IST
Is the chapter on permitting news broadcasts to private FM radio channels over, at least as far as the government is concerned?
This appears to be the view of both Information and Broadcaster Minister Priyaranjan Dasmunsi and I&B Secretary Sushma Singh, who both answered with an unequivocal ‘no’ recently to media queries whether news would be allowed soon on the FM airwaves.
The move has been perceived by the radio industry as a regrettable step as news is permitted on all other media.
While sources say the government could reconsider the matter after the Broadcast Services Regulatory Bill becomes law,,the final view of the Ministry on the issue would have to go through the Cabinet for final clearance. ...
MUMBAI: FM radio operators in small towns have their own set of challenges.
In the third phase of FM radio broadcasting in India, the government plans to issue licences for 680 FM radio stations across 237 cities in the country, mostly very small towns like Achalpur, Bettiah and Churu.
Experts have already cast a doubt on the wisdom of this initiative as nearly 80 per cent of the proposed FM stations fall in very small towns where the FM radio business looks non-viable.
While estimates say that nearly 190 of the proposed cities are so small that a FM radio company cannot earn more than Rs 20 lakh per year per city from advertising revenue on an annual expenditure of Rs 50-70 lakh, the current scenario in small towns where FM is already operational is no rosier....
The country's first private FM station launched in the garden city almost six years ago. Several other players followed, and in the radio space, Bangalore has turned out to be one city that never let complacency get the better of it.
The trend continues, with many stations having executed an about turn in their programming in the last few months in Bangalore, in terms of format, content and jock talk.
Radio Mirchi, Big FM, Radio One, Indigo, Fever, Sun (Suryan), AIR's Rainbow are the other players in the Bangalore airspace....
The age old lure of fame and money is what Fever FM's Mumbai station used as bait in its recently concluded Vodafone Fever Contest. Listeners stood to win a sum of Rs 104,000 every 104 minutes (in keeping with the station's frequency) as a part of the contest. The strategy worked. Fever claims to have got the city in a sweat with an overwhelming response to this summer venture.Mercury rising
Fever Mumbai, that's been the most reticent amid the cacophony of FM players in the market in the metropolis, decided the summer vacation was a good time to get the youth waking up to the station. Says Fever's National Marketing and Promotions Head Gowri Satyamoorthy Kapre, "The whole idea of the contest was to have a lot more people tune into the station."...
Riding high on technological changes, the music industry and its affiliates in India are not seeking much intervention from the finance minister this time round, except for better enforcement of laws.
The country's first private FM station launched in the garden city almost six years ago. Several other players followed, and in the radio space, Bangalore has turned out to be one city that never let complacency get the better of it.
The trend continues, with many stations having executed an about turn in their programming in the last few months in Bangalore, in terms of format, content and jock talk.
Radio Mirchi, Big FM, Radio One, Indigo, Fever, Sun (Suryan), AIR's Rainbow are the other players in the Bangalore airspace....
Comments: 0 | |
The age old lure of fame and money is what Fever FM's Mumbai station used as bait in its recently concluded Vodafone Fever Contest. Listeners stood to win a sum of Rs 104,000 every 104 minutes (in keeping with the station's frequency) as a part of the contest. The strategy worked. Fever claims to have got the city in a sweat with an overwhelming response to this summer venture.Mercury rising
Fever Mumbai, that's been the most reticent amid the cacophony of FM players in the market in the metropolis, decided the summer vacation was a good time to get the youth waking up to the station. Says Fever's National Marketing and Promotions Head Gowri Satyamoorthy Kapre, "The whole idea of the contest was to have a lot more people tune into the station."...
Comments: 0 | |
Riding high on technological changes, the music industry and its affiliates in India are not seeking much intervention from the finance minister this time round, except for better enforcement of laws.
The Indian Music Indust