MUMBAI: Radio Mirchi's sweep of the ratings in last week's RAM statistics in all four metros, was stopped in week 24 by Big FM, which has stolen a march over Mirchi in Bangalore. In Delhi and Kolkata, Mirchi retains its lead by a wide margin. In Mumbai however, Red FM continues to snap at Mirchi's heels, threatening to usurp the position it has held for a long time.
Bangalore: Big FM leads the pack in week 24, having gained 0.5 percentage points, and grabbing a market share of 18.5 per cent. Last week's winner Radio Mirchi has slipped 2.5 percentage points, to end with a share of 18.3 per cent, marginally behind the new leader. Fever, which has made strides in the recent past, has gained 0.7 percentage points to end with a share of 13 per cent, a poor third. All India Radio's FM Rainbow is close behind with a share of 12.9 per cent, also having gained 0.7 percentage points.
Delhi: Radio Mirchi has lost 0.9 percentage points in the capital, to end with a share of 23.8 per cent, but still leads the pack. State broadcaster AIR's FM Gold comes a distant second, but still triumphs over other private FM channels, with a share of 17.2 per cent, having gained 2.3 percentage points. Fever has to contend with the third position, with a share of 16.3 per cent, having lost 0.2 percentage points. Red FM in Delhi comes a distant fourth, with a share of 9.2 per cent, having lost 0.5 percentage points. Close behind is Radio City with a share of 8.9 per cent, followed by Radio One with a share of seven per cent and Big FM with a share of 6.2 per cent.
Kolkata: Radio Mirchi has gained 0.6 percentage points in Kolkata, to end with a market share of 19.4 per cent, way above Big FM's share of 15.3 per cent, although Big too gained 0.6 percentage points. Regional player Aamar FM is third with a share of 12.2 per cent, despite having lost 0.5 percentage points. Friends FM is close behind with a share of 12.1 per cent. Red FM, Fever and Radio One follow after a broad gap.
Mumbai: Radio Mirchi has gained 0.1 percentage points in Mumbai, and managed to keep itself marginally ahead of Red FM, with a share of 17.3 per cent. Red FM, with a share of 16.5 per cent, has also gained 0.2 percentage points. Big FM with a share of 14.1 per cent, too has gained 0.3 percentage points. AIR's FM Gold is close behind with a share of 13.3 per cent, despite having lost 1.1 percentage points. Radio City, Fever and Radio One follow the pack.
Source: RAM
Market : BANGALORE
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Period: 7th June to 13th June '09
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Big FM 92.7 Bangalore - 20 - 18 - 19 - 0.5
Radio Mirchi 98.3 Bangalore - 17 - 21 - 18 - -2.5
Fever FM 104 Bangalore - 14 - 12 - 13 - 0.7
AIR FM1-Rainbow 101.3 Bangalore - 13 - 12 - 13 - 0.7
Radio City 91.1 Bangalore - 11 - 12 - 12 - -0.3
Radio One 94.3 Bangalore - 9 - 9 - 9 - -0.1
S FM 93.5 Bangalore - 8 - 7 - 8 - 1.2
AIR FM1-Vividh Bharati Bangalore - 4 - 4 - 4 - 0.3
Radio Indigo 91.9 Bangalore - 3 - 3 - 3 - 0.4
Akashavani Bangalore - 1 - 1 - 1 - -0.4
Gyan Vani 107.6 Bangalore - 1 - 1 - 0 - -0.3
Others Bangalore - 0 - 0 - 0 - -0.1
Market : DELHI
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Radio Mirchi 98.3 Delhi - 24 - 25 - 24 - -0.9
AIR FM2-Gold 106.4 Delhi - 16 - 15 - 17 - 2.3
Fever FM 104 Delhi - 16 - 17 - 16 - -0.2
Red FM 93.5 Delhi - 9 - 10 - 9 - -0.5
Radio City 91.1 Delhi - 9 - 10 - 9 - -1.4
Radio One 94.3 Delhi - 6 - 6 - 7 - 1.4
Big FM 92.7 Delhi - 7 - 8 - 6 - -1.3
Meow FM 104.8 Delhi - 4 - 3 - 4 - 0.3
Hit 95 FM Delhi - 3 - 3 - 3 - 0.0
Vividh Bharati Delhi - 2 - 2 - 2 - 0.1
AIR FM1-Rainbow 102.6 Delhi - 3 - 2 - 2 - 0.0
Akashavani Delhi - 0 - 0 - 0 - 0.1
Others Delhi - 0 - 0 - 0 - 0.0
Market : KOLKATA
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Radio Mirchi 98.3 Kolkata - 19 - 19 - 19 - 0.6
Big FM 92.7 Kolkata - 15 - 15 - 15 - 0.6
Aamar FM 106.2 Kolkata - 12 - 13 - 12 - -0.5
Friends FM 91.9 Kolkata - 12 - 12 - 12 - 0.5
Red FM 93.5 Kolkata - 9 - 10 - 8 - -1.3
Fever FM 104 Kolkata - 7 - 6 - 7 - 0.6
Radio One 94.3 Kolkata - 6 - 6 - 6 - 0.6
Meow FM 104.8 Kolkata - 7 - 7 - 6 - -1.1
AIR FM1-Rainbow 107 Kolkata - 5 - 5 - 5 - -0.4
AIR FM2-Gold 100.2 Kolkata - 4 - 4 - 4 - 0.2
Akashavani Kolkata - 2 - 2 - 2 - 0.0
Power FM 107.8 Kolkata - 1 - 2 - 2 - 0.0
Vividh Bharati Kolkata - 1 - 1 - 1 - 0.0
Others Kolkata - 0 - 0 - 0 - 0.0
Market : MUMBAI
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Radio Mirchi 98.3 Mumbai - 16 - 17 - 17 - 0.1
Red FM 93.5 Mumbai - 16 - 16 - 17 - 0.2
Big FM 92.7 Mumbai - 14 - 14 - 14 - 0.3
AIR FM2-Gold 100.7 Mumbai - 14 - 14 - 13 - -1.1
Radio City 91.1 Mumbai - 11 - 10 - 11 - 0.9
Fever FM 104 Mumbai - 12 - 11 - 10 - -0.7
Radio One 94.3 Mumbai - 6 - 5 - 6 - 1.0
AIR FM1-Rainbow 107.1 Mumbai - 5 - 5 - 4 - -1.0
Meow FM 104.8 Mumbai - 2 - 2 - 3 - 0.8
Akashavani Mumbai - 3 - 2 - 2 - 0.2
Vividh Bharati Mumbai - 2 - 2 - 2 - -0.6
Others Mumbai - 0 - 0 - 0 - 0.0
MUMBAI: Radio Mirchi's sweep of the ratings in last week's RAM statistics in all four metros, was stopped in week 24 by Big FM, which has stolen a march over Mirchi in Bangalore. In Delhi and Kolkata, Mirchi retains its lead by a wide margin. In Mumbai however, Red FM continues to snap at Mirchi's heels, threatening to usurp the position it has held for a long time.
Bangalore: Big FM leads the pack in week 24, having gained 0.5 percentage points, and grabbing a market share of 18.5 per cent. Last week's winner Radio Mirchi has slipped 2.5 percentage points, to end with a share of 18.3 per cent, marginally behind the new leader. Fever, which has made strides in the recent past, has gained 0.7 percentage points to end with a share of 13 per cent, a poor third. All India Radio's FM Rainbow is close behind with a share of 12.9 per cent, also having gained 0.7 percentage points.
Delhi: Radio Mirchi has lost 0.9 percentage points in the capital, to end with a share of 23.8 per cent, but still leads the pack. State broadcaster AIR's FM Gold comes a distant second, but still triumphs over other private FM channels, with a share of 17.2 per cent, having gained 2.3 percentage points. Fever has to contend with the third position, with a share of 16.3 per cent, having lost 0.2 percentage points. Red FM in Delhi comes a distant fourth, with a share of 9.2 per cent, having lost 0.5 percentage points. Close behind is Radio City with a share of 8.9 per cent, followed by Radio One with a share of seven per cent and Big FM with a share of 6.2 per cent.
Kolkata: Radio Mirchi has gained 0.6 percentage points in Kolkata, to end with a market share of 19.4 per cent, way above Big FM's share of 15.3 per cent, although Big too gained 0.6 percentage points. Regional player Aamar FM is third with a share of 12.2 per cent, despite having lost 0.5 percentage points. Friends FM is close behind with a share of 12.1 per cent. Red FM, Fever and Radio One follow after a broad gap.
Mumbai: Radio Mirchi has gained 0.1 percentage points in Mumbai, and managed to keep itself marginally ahead of Red FM, with a share of 17.3 per cent. Red FM,
with a share of 16.5 per cent, has also gained 0.2 percentage points. Big FM with a share of 14.1 per cent, too has gained 0.3 percentage points. AIR's FM Gold is close behind with a share of 13.3 per cent, despite having lost 1.1 percentage points. Radio City, Fever and Radio One follow the pack.
Source: RAM
Market : BANGALORE
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Period: 7th June to 13th June '09
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Big FM 92.7 Bangalore - 20 - 18 - 19 - 0.5
Radio Mirchi 98.3 Bangalore - 17 - 21 - 18 - -2.5
Fever FM 104 Bangalore - 14 - 12 - 13 - 0.7
AIR FM1-Rainbow 101.3 Bangalore - 13 - 12 - 13 - 0.7
Radio City 91.1 Bangalore - 11 - 12 - 12 - -0.3
Radio One 94.3 Bangalore - 9 - 9 - 9 - -0.1
S FM 93.5 Bangalore - 8 - 7 - 8 - 1.2
AIR FM1-Vividh Bharati Bangalore - 4 - 4 - 4 - 0.3
Radio Indigo 91.9 Bangalore - 3 - 3 - 3 - 0.4
Akashavani Bangalore - 1 - 1 - 1 - -0.4
Gyan Vani 107.6 Bangalore - 1 - 1 - 0 - -0.3
Others Bangalore - 0 - 0 - 0 - -0.1
Market : DELHI
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Radio Mirchi 98.3 Delhi - 24 - 25 - 24 - -0.9
AIR FM2-Gold 106.4 Delhi - 16 - 15 - 17 - 2.3
Fever FM 104 Delhi - 16 - 17 - 16 - -0.2
Red FM 93.5 Delhi - 9 - 10 - 9 - -0.5
Radio City 91.1 Delhi - 9 - 10 - 9 - -1.4
Radio One 94.3 Delhi - 6 - 6 - 7 - 1.4
Big FM 92.7 Delhi - 7 - 8 - 6 - -1.3
Meow FM 104.8 Delhi - 4 - 3 - 4 - 0.3
Hit 95 FM Delhi - 3 - 3 - 3 - 0.0
Vividh Bharati Delhi - 2 - 2 - 2 - 0.1
AIR FM1-Rainbow
102.6 Delhi - 3 - 2 - 2 - 0.0
Akashavani Delhi - 0 - 0 - 0 - 0.1
Others Delhi - 0 - 0 - 0 - 0.0
Market : KOLKATA
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Radio Mirchi 98.3 Kolkata - 19 - 19 - 19 - 0.6
Big FM 92.7 Kolkata - 15 - 15 - 15 - 0.6
Aamar FM 106.2 Kolkata - 12 - 13 - 12 - -0.5
Friends FM 91.9 Kolkata - 12 - 12 - 12 - 0.5
Red FM 93.5 Kolkata - 9 - 10 - 8 - -1.3
Fever FM 104 Kolkata - 7 - 6 - 7 - 0.6
Radio One 94.3 Kolkata - 6 - 6 - 6 - 0.6
Meow FM 104.8 Kolkata - 7 - 7 - 6 - -1.1
AIR FM1-Rainbow 107 Kolkata - 5 - 5 - 5 - -0.4
AIR FM2-Gold 100.2 Kolkata - 4 - 4 - 4 - 0.2
Akashavani Kolkata - 2 - 2 - 2 - 0.0
Power FM 107.8 Kolkata - 1 - 2 - 2 - 0.0
Vividh Bharati Kolkata - 1 - 1 - 1 - 0.0
Others Kolkata - 0 - 0 - 0 - 0.0
Market : MUMBAI
Demographic : All People 12+ Filter Demographic : None
Statistic : Share %
Daypart : Whole Week
Place of Listening : All
Channel - Last 4 weeks - Last Week - This Week - Gain Loss
Radio Mirchi 98.3 Mumbai - 16 - 17 - 17 - 0.1
Red FM 93.5 Mumbai - 16 - 16 - 17 - 0.2
Big FM 92.7 Mumbai - 14 - 14 - 14 - 0.3
AIR FM2-Gold 100.7 Mumbai - 14 - 14 - 13 - -1.1
Radio City 91.1 Mumbai - 11 - 10 - 11 - 0.9
Fever FM 104 Mumbai - 12 - 11 - 10 - -0.7
Radio One 94.3 Mumbai - 6 - 5 - 6 - 1.0
AIR FM1-Rainbow 107.1 Mumbai - 5 - 5 - 4 - -1.0
Meow FM 104.8 Mumbai - 2 - 2 - 3 - 0.8
Akashavani Mumbai - 3 - 2 - 2 - 0.2
Vividh Bharati Mumbai - 2 - 2 - 2 - -0.6
Others Mumbai - 0 -
0 - 0 - 0.0
