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News |  24 Jun 2008 17:00 |  By RnMTeam

Radio City's kickstarts Bus No 91.1

MUMBAI: Sticking to its latest campaign 'Baaki Shor Machaayein, Radio City Music Sunaaaye,' Radio City brings listeners a 'Whatte Fun' musical ride on Bus No. 91.1 from 7 - 11 am on 'Whatte Fun mornings' with RJ Harssh and Archana. This special feature will have some of the nation's best singers and renowned celebrities from the music fraternity travel with City on Bus No. 91.1 - the one stop for the best music! It has already hit the air.

Joining Mumbai's Radio Cityzens on Bus No 91.1 are the likes of Anu Malik, Alka Yagnik, Shaan, Vasundhara Das and Band of Boys who speak at length about their life, inspiration and music!
Joining this melody wave on Mumbai's Radio City 91.1FM is singer Sukhwinder Singh who hops onto Bus No. 91.1 as an RJ for the very 1st time on Indian radio. Listeners can tune into RJ Sukhwinder Singh in a t?te- - t?te with his close friends and musical colleagues on-air. These musical celebrities include the likes of ghazal maestro Jagjit Singh, music director Salim (of Salim-Suleiman fame), lyricist Sameer and Sunidhi Chauhan.

Says Radio City executive vice president, national head and programming and marketing, Rana Barua, "Bus No. 91.1 comes close on the heels of our Music Campaign in Mumbai and reiterates our musical commitment to the city. Championing the cause of music with focus on melody, we are reaffirming our promise to offer listeners a truly differentiated musical experience. This new feature brings listeners refreshingly upbeat content and presents their favourite musical stars as never know before. We have several such initiatives set to roll and this is only the first in the series to own the melody music platform."

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