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News |  22 Mar 2011 13:36 |  By RnMTeam

Fever FM is Delhi Daredevils Radio partner

MUMBAI: Fever 104 FM was announced the official radio partner for Delhi Daredevils in IPL Season 4, on Monday, 21st March, 2011.

Fever FM is the official radio partner for the fourth consecutive IPL season, and will host a series of rewarding on-air and promotional activities. With this relationship, cricket fans in India can also look forward to meeting their favourite Daredevils. In its fourth season in IPL with Fever FM, the campaign aims at deepening the teams roots in Delhi and have Dilli walas cheer for their home team with vigour this season.

S Keerthivasan, Business Head, Fever 104 FM, said, It is an honour for us to partner and support Delhi Daredevils all through the four IPL seasons. The format of the game is very entertaining and highly active. Our programming initiatives, too, are equally fun and exciting. We look forward to a long-term relationship with Delhi Daredevils....

Amrit Mathur, COO, GMR, said, Daredevils' partnership with Fever 104 FM has been on for four years now. We love their innovative programming and on-air contests. Fever 104 FM provides a strong platform to the Daredevils to reach out to fans and engage with them in an open, enjoyable manner. We are sure Delhi Daredevil fans will love the innovative and fun filled content that Fever 104 FM has planned for the upcoming season....

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