MUMBAI: Reliance Big Entertainment has entered into a strategic alliance with music company T-Series and Hungama Digital Media Entertainment Pvt. Ltd. (Hungama Mobile) wherein all three companies will co-own the current and future music catalogue of Big Entertainment and distributed by T-Series on all platforms in all formats.
The formal announcement comes two days after Radioandmusic.com exclusively reported about the alliance between the companies. According to the deal, the current titles in the Big Music catalogue and all future titles in Reliance Big Entertainment including all physical formats, radio and television, mobile and digital formats across the globe. This development will also be instrumental in establishing a whole new trend of collaboration in the music industry, and will give a boost to the industry that is otherwise experiencing near-flat growth.
Commenting on this association, Reliance Big Entertainment chairman Amit Khanna, says, “The environment of the Indian music industry is opening to opportunities for dynamic distribution models. This is setting the stage for players, from different spheres, to collaborate and focus energies on reaching out to the end-consumer more effectively. We are delighted with this association and look forward to leveraging the fantastic network built by Hungama Mobile & T-Series to take our music to consumers all over the world.”
Apart from being the largest record-label in the country, T-Series has one of the most extensive distribution networks across all entertainment verticals globally. Apart from steering sales on physical formats, T-Series will also champion the reach of Reliance Big Music’s catalogue through its network of licensees, publishers and aggregators and all formats of revenues that arise from radio, television and public performances.
On the mobile and digital distribution front, T-Series exclusively through Hungama Digital Media (Hungama Mobile) will be providing the digital footprint for Reliance Big Music’s catalogue across Telcos, internet, IPTV and mobile networks. Their catalogue will be available for downloads on Hungama’s digital distribution network comprising of all telecom carriers in India and across 37 other countries. This distribution will also cover internet portals which include Hungama.com, India’s premium digital entertainment store and numerous other online and mobile networks globally. Through its international partnerships with iTunes, Rhapsody, Amazon MP3, among others, Hungama will power Reliance Big Music’s collections to South Asian consumer’s outside the country.
T-Series Chairman and managing director Bhushan Kumar says, “Our association with Big Music will have great significance to the entire music industry. From physical distribution models to opportunities for radio & TV publishing and digital formats, this alliance gives us an opportunity to explore different domains of revenue generation and reach that will be mutually beneficial for all partners in this process.”
Hungama Digital Media MD and CEO Neeraj Roy adds, “As consumers warm up to new formats of entertainment, especially in the digital domain, the right time for the Indian music industry to build an eco-system that will work towards satiating all forms of consumer touch points. We hope that this alliance will be a precedent and will set the momentum for more such initiatives in the Indian music industry.”
Reliance Big Music’s catalogue consists of chart buster albums such as Cash, Johnny Gaddar, Rock On, Luck By Chance alongside artists such as Rahat Fateh Ali Khan and popular singers such as A. R. Rahman, Adnan Sami, Alka Yagnik and more. Apart from the existing range, all future music releases of Reliance Big Music (under Reliance Big Pictures) will be distributed through T-Series and Hungama Digital Media.
MUMBAI: Reliance Big Entertainment has entered into a strategic alliance with music company T-Series and Hungama Digital Media Entertainment Pvt. Ltd. (Hungama Mobile) wherein all three companies will co-own the current and future music catalogue of Big Entertainment and distributed by T-Series on all platforms in all formats.
The formal announcement comes two days after Radioandmusic.com exclusively reported about the alliance between the companies. According to the deal, the current titles in the Big Music catalogue and all future titles in Reliance Big Entertainment including all physical formats, radio and television, mobile and digital formats across the globe. This development will also be instrumental in establishing a whole new trend of collaboration in the music industry, and will give a boost to the industry that is otherwise experiencing near-flat growth.
Commenting on this association, Reliance Big Entertainment chairman Amit Khanna, says, “The environment of the Indian music industry is opening to opportunities for dynamic distribution models. This is setting the stage for players, from different spheres, to collaborate and focus energies on reaching out to the end-consumer more effectively. We are delighted with this association and look forward to leveraging the fantastic network built by Hungama Mobile & T-Series to take our music to consumers all over the world.”
Apart from being the largest record-label in the country, T-Series has one of the most extensive distribution networks across all entertainment verticals globally. Apart from steering sales on physical formats, T-Series will also champion the reach of Reliance Big Music’s catalogue through its network of licensees, publishers and aggregators and all formats of revenues that arise from radio, television and public performances.
On the mobile and digital distribution front, T-Series exclusively through Hungama Digital Media (Hungama Mobile) will be providing the digital footprint for Reliance Big Music’s catalogue across Telcos, internet, IPTV and mobile networks. Their catalogue will be available for downloads on Hungama’s digital distribution network comprising of all telecom carriers in India and across 37 other countries. This distribution will also cover internet portals which include Hungama.com, India’s premium digital entertainment store and numerous other online and mobile networks globally. Through its international partnerships with iTunes, Rhapsody, Amazon MP3, among others, Hungama will power Reliance Big Music’s collections to South Asian consumer’s outside the country.
T-Series Chairman and managing director Bhushan Kumar says, “Our association with Big Music will have great
significance to the entire music industry. From physical distribution models to opportunities for radio & TV publishing and digital formats, this alliance gives us an opportunity to explore different domains of revenue generation and reach that will be mutually beneficial for all partners in this process.”
Hungama Digital Media MD and CEO Neeraj Roy adds, “As consumers warm up to new formats of entertainment, especially in the digital domain, the right time for the Indian music industry to build an eco-system that will work towards satiating all forms of consumer touch points. We hope that this alliance will be a precedent and will set the momentum for more such initiatives in the Indian music industry.”
Reliance Big Music’s catalogue consists of chart buster albums such as Cash, Johnny Gaddar, Rock On, Luck By Chance alongside artists such as Rahat Fateh Ali Khan and popular singers such as A. R. Rahman, Adnan Sami, Alka Yagnik and more. Apart from the existing range, all future music releases of Reliance Big Music (under Reliance Big Pictures) will be distributed through T-Series and Hungama Digital Media.
Gadda da Vida is the lounge bar at the recently opened Novotel Mumbai Juhu Beach. Designed to carry a feel of the psychedelia of the 1960’s, Gadda da Vida takes its name from Details...
Gadda da Vida is the lounge bar at the recently opened Novotel Mumbai Juhu Beach. Designed to carry a feel of the psychedelia of the 1960’s, Gadda da Vida takes its name from Details...
Hi Anita,
Great story. Its nice to see music companies and radio groups working together. This could be the starting point for Music labels and the Radio industry to reach at some sort of an agreement. In the end, they do have varied interest, but share a goal - popularizing music.
I hope to see more such healthy deals in the near future. It is best for Radio stations to sort out their content supplies and vice versa.
Good job.
you seem to forget their recent blockbuster - do knot disturb.......!!!!! and i remember right, they even tried some gimmick with selling it on pen drives...........lets see what t series does with such acquisitions....!!
its a great business deal. tseries handling music, big handling movie and hungama the digital end. tseries has come a big way, i remember gulshan kumar banking on his devotional music some years back. bhushan's leadership has revived the label and it is reaching great heights!
Its difficult to recollect any fat project that Big Music had anyway. Their only claim to fame was Rock On. Inspite of having a Big Daddy like Reliance i m curious to know why Big still couldn't make it BIG !!!!
impossible....this sounds more like a stunt by BIG reliance.....either that, or tseries is becoming BIGGer than reliance....sounds more like nice handshake between mr ambani and mr kumar
