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News |  08 Sep 2007 03:07 |  By RnMTeam

Big FM ropes in Srikkanth; launches `Chota Cricket Big Dhamaal`

MUMBAI: Big 92.7 FM has roped in Krishnamachari Srikkanth as a presenter for the Twenty20 Cricket World Cup special show Chota Cricket Big Dhamaal.

Sponsored by Reliance Mobile, the show will be co-hosted by Big Googly presenter Shekhar Suman.

Part of Chota Cricket Big Dhamaal, the capsules Srikkanth ka four¦.and Shekhar ka Shor will be aired through out the day. Srikkanth will give interesting trivia on the match, players and the insiders take .

Besides, Srikkanth will also provide a preview and review of the matches, team`s performance, caller interactions and analysis of the previous day in the breakfast show.

Shekhar Suman will have his take on topics around the cricketing extravaganza, cricket players, matches, third umpire decisions, statistics, jokes and coaches.

In addition to this, an on-air fictitious character will have a funny take on the current issues with the cricketers, caller interactions with Shekhar Suman, cricket fever in the popular Shekhar `Vajpayee` style and dressing room gossips.

The Shekhar Suman show Big Googly will also showcase interesting segments like `Cricket Ki Gully Mein`, `Silly Point`, `Laloo Ki Rail¦Cricket Ki Khel`, `Cricket Lila`, `Cricket Ki Kavita` and `Cricket Khabri`.

Big FM national programming head Manav Dhanda said, "We are very excited our latest offering, given the cricket season. Cricket is the biggest and the most celebrated sport in the country and we are putting together wholesome entertainment keeping our listener`s requirements in mind. We are very proud to be associated with eminent and recognized personalities like Krishnamachari Srikkanth and Shekhar Suman who will undoubtedly bring an interesting mix of pure cricket and great humor in the form of a complete entertainment for all cricket lovers."

Added Reliance Communications head brand and marketing Sanjay Behl: "In conjunction with our global sponsor status for Twenty20 World Cup2007 in South Africa, this association provides us with the best customers engagement opportunity to offer exciting Twenty20 related content to millions of Big FM listeners across the length and breadth of India"

 
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