RnM Team    25 May 12 19:02 IST

MUMBAI: In its zest to provide user-friendly content, Big FM has undertaken a social initiative for listeners distressed with the recent petrol price hike.

The radio station has initiated a contest which allows listeners to win petrol vouchers worth Rs 927 on its breakfast show with RJ Ankit.

Listeners will have to answer questions related to petrol, inflation and other such topics. The show is promoted on-air and through social media. The initiative is an extension of Big FM’s campaign on ‘Mumbai Manao, Life Banao’ which celebrates the city.

In addition to the vouchers, the internal programming team of the station has also produced, composed and rendered a song titled ‘Petrol Da Hike’, that will be played during the drive time shows.

Comments: 0
A+ | A- Set Default
Related stories

Print | Share | Email 


You are not logged in. Please Login or Continue as a Guest.

 
  Add Comment  
No Comments Found for this Story