MUMBAI: To widen its reach across the globe, 9X Media has launched an application through which iPad users can access four of its music networks live.

With the ‘9X Music Network Live Application’, users can avail- 9XM (Bollywood music channel),  9X Jalwa (Timeless Bollywood music channel), 9X Tashan (Punjabi Music Channel) and 9X Jhakaas (Marathi Music Channel).

The app provides videos of Chote & Bade’s Bakwaas Band Kar, Bheegi Billi’s songs, Falli’s – Balli’s amazing fundas, Punjab’s favourite Bhabhi’s banter, Ullu Da Pattha’s rap songs, videos of Halkat Sawaal, Kawwa Kawwa, Kombdi Komedi, Chochya and Surmai among others. Users can also download wallpapers and get updates on their favourite characters.

Commenting on the first of its kind app in the music television channel category, 9X Media Group VP-Digital Vibha Gosher said, “We are living in a world of convergence where music, movies, gaming, social networking and other forms of entertainment all come together on your personal devices. Tablets have changed the way entertainment is consumed globally. With iPad sales skyrocketing and their ever increasing popularity, it’s probably one of the best platforms to extend the 9X experience of unadulterated music.”

“The 9X Music Network Live app is targeted at the ever growing segment of connected users who consume content on-the-move. This App will provide users with the best experience of Bollywood and Indian regional music along with entertaining short format shows featuring some of our most interesting animated characters,” she added.

The application is available on quarterly, half yearly and annual subscription.