MUMBAI: represent India for Miss Universe 2010  Renowned Bollywood actress and Ex Miss Universe Sushmita Sen was in Hush Kobe, Kolkata for the press conference and preliminary selection of I AM SHE ... on Friday, March 26th, 2010 from 5 to 9 PM.

Incidentally Sushmita Sen's Tantra Entertainment is the exclusive India franchisee by the Miss Universe Organization which conducts the pageant across 95 countries across the world every year through its global franchisees.92.7 BIG FM went Live on Air from the venue with Sushmita Sen and RJ Sushmita. The station hosted a chain of on air contests and ten lucky winners got the chance to spend time and click pictures with none other than Sushmita Sen. In a true filmy style Sushmita Sen enthralled the audience by her aura and made it a memorable fun filled evening for the lucky winners.