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Press Release |  09 Nov 2009 13:13 |  By RnMTeam

Godrej Tyson in association with Radio City 91.1 FM Launches Tandoori Chicken Nuggets

MUMBAI: Godrej Tyson Foods Ltd. in association with Radio City 91.1FM, India's first and leading private FM brand, today announced the launch of Tandoori Chicken Nugget under its �Yummiez' brand of ready-to-cook snacks. The snacks are chicken based and was formulated as a result of consumer research and insight. Yummiez is 100% natural, contains no preservatives, no artificial color and no transfat.

A one-of-its-kind innovation in the ready-to-cook segment, Tandoori Chicken one of the most famous Mughlai delicacies, tandoori chicken, has traveled over the ages from Peshawar to Daryaganj to London. Yummiez has taken it a step a head by introducing the original taste of charcoal smoked Tandoori Chicken into bite size and easy to cook Yummiez Tandoori chicken Nugget. So whether you are enjoying a game of cricket with friends, hosting a kid's party or looking for a snack to accompany your evening tea, Yummiez helps you transform anytime to party time... 

Speaking on the occasion Mr. Sushil Sawant, General Manager Marketing, Godrej Tyson Foods Ltd. said, Godrej Tyson Foods Ltd. has always strongly focused on enhancing consumer experiences through innovative product offerings. Our understanding of consumer needs tells us that consumers are always looking to create excitement in everything they do but are starved of time. Even with snacks, our taste buds are on the hunt for something new, tasty and exciting. Thus keeping with this consumer insight, we have launched this product innovation. The idea of aiwen parties - a new trend that's hit the Delhi Market. Everyone wants to party without a reason….people party for the smallest of the reasons. So much so that they even fake reasons to party. And why shouldn't they? With Delhi style flavor and anytime convenience of Godrej Yummiez Tandoori nuggets, its so much more easy and so much more fun to party....

Speaking on the occasion Ms.Mugdha Godse said The whole idea of �Tandoori Chicken Nugget' sounded really cool to me. Imagine a Tandoori Chicken which can be cooked within minutes and is bite-sized. I think this snack will make watching cricket, TV or just chilling out with friends & family even more fun. Plus the Yummiez Aiwen Party... thing goes very well me. I love to host a party just like that Aiwen....

Godrej Tyson Yummiez- Tandoori Chicken Nugget is priced at Rs.130 for 400gms. It will be available in all important cities in India.

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