MUMBAI: RJs of BIG 92.7 FM today gave out prizes to the first set of lucky winners of on-air contest "Maga Mega Diwali". to Spruce up the festival of lights this year, BIG 92.7 FM and ICICI Bank Credit Card have joined hands to offer a volley of Diwali surprises especially gift-wrapped for its listeners to make this year`s festive shopping the BIGgest yet the most economical affair for them.

Living up to its Kekkalam pesalam life kondadalam! brand line, BIG 92.7 FM along with ICICI Bank Credit Card is proffering Maximum Celebration - Maga Mega Diwali - that has started showering discounts ranging from 9.27 to a whopping 92.7 per cent on various product categories ranging from FMCG, Automobiles, Consumer Durables, Gadgets, Furnishings, Jewellery and Fashion Wear to name a few. The discounts, in the form of Coupons and vouchers, were given out to the first set of winners of the interesting on-air sound games today. The contest will run till November 9 (Diwali). Listeners have to simply call the IVR number from their mobile/landline phones to participate (refer note below for details), or sms DIWALI to 55454 for details.