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Press Release |  27 Oct 2010 17:58 |  By RnMTeam

92.7 BIG FM Delhi celebrations includes on-air and on-ground promotions and activities

MUMBAI: 92.7 BIG FM, radio initiative of Reliance Broadcast Network Limited, makes the auspicious occasion of Karva Chauth' a complete ladies special day in a truly â€?suno sunao life banao' way with its very innovative and interesting  campaign called – â€?Chand Chupa Office Mein' for its Delhi listeners

Going a long way to forge an emotional connect with customers, 92.7 Big FM once again came up with celebrations that included both on-air and on –ground promotions and activities. The build up of the festive mood, started with an entertaining on air contest �Chand Chupa office main'. Here the wives registered themselves for the contest and their husbands were called and made to identify his wife's voice out of many voices. The winners won prizes ranging from beauty makeovers to spa vouchers, from beauty treatments like pedicure/manicure to make-up kits, etc.To add further, lovely messages were shared by the women for their husbands and even the husbands came forward and made an effort to dedicate a song for their wife with some cute messages.

Besides that, 92.7 BIG FM on the occasion joined hands with various Resident Welfare Associations (RWAs) and conducted an on-ground activity by running a contest called �Sajna Hai Mujhe Sajna Ke Liye'. Pacing up the excitement quotient, participants had to get ready in 92.7 seconds and whoever managed to dress up in minimum time got to win herself a complete makeover and a make kit from 92.7 BIG FM. Other winners have also won Beauty vouchers, make up kit, food vouchers.

Paying an ode to the festival that celebrates the completeness of the institution of marriage, 92.7 BIG FM distributed mehendi cones to all women present at the event and arranged a Mehendiwala that was intrinsic to the occasion.

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