MUMBAI: Sony Ericsson has rolled out the new R series phone, R300 in the Indian market this month. Mainly targeted at developing countries, the handset features the FM/AM receivers and costs Rs 4,395.

The other features of R300 include tri-band GSM connectivity (900 / 1800 / 1900 MHz for the R300i version and 850 / 1800 / 1900 MHz for the R300a version), a 1.8 inch display with 128 x 160 pixels and 65K colours, music player, TrackID, Bluetooth, Web and email capabilities, a VGA photo camera, image viewer, organizer, handsfree and stopwatch.

The handset has 8MB of internal memory with no microSD card slot. The Radio candy bar is small and weights 75 grams. It measures only 101 x 46 x 12 millimeters (4.0 x 1.8 x 0.47 inches). The battery of R300 is said to offer a talk-time of up to 9 hours and a stand-by time of nearly 400 hours.

Sony Ericsson Mobile Communications GM Sudhin Mathur says, "We are witnessing unprecedented growth in smaller towns and cities and plan to increase our geographic presence in such places with the launch of the Radio phone R300. The growing popularity of the radio in the tier-two and tier-three cities has created a tremendous opportunity for penetrating such markets and we are confident that our new offering will be well received by our customers."