MUMBAI: HT Media's radio franchise, Fever FM finally steps into Gorakhpur today.

After Lucknow, Agra and Kanpur, this is Fever's fourth launch in Uttar Pradesh. Allahabad, Aligarh and Bareilly are still remaining to launch in this market.

Fever FM Gorakhpur will be broadcast on the frequency of 94.3 and it will be following the same programming, which has been locked for Kanpur, Agra and Lucknow.

Thus, Fever's new launch in Gorakhpur too will offer its listeners non-stop music and celebrity RJs.

With its new launch, Fever promises to offer its listeners non-stop music and also a few celebrity RJs. The list of the RJs includes Anil Kapoor, Virendra Sehwag, Amit Kumar and Satish Kaushik. In addition, the launch also marks the beginning of innovative shows like 'Ramayan' in the voices of celebrities like Naseeruddin Shah, Javed Jaffery and Om Puri. There will also be a special show based on cricket with Virendra Sehwag.

The other private FM radio station in the Gorakhpur city is Radio Mantra.