Pavan R Chawla caught up with Anup Jain, Director - Marketing, Yum! Restaurants India- Pizza Hut to find out where Radio doesn't feature enough in the radar of his company's marketing plans. Excerpts.
What are your target markets in India? Which cities do you primarily focus on?
As a brand, Pizza Hut is spread over 34 cities. All these are our target markets. However, we primarily...
MUMBAI: Colors has acquired exclusive rights to telecast the inaugural edition of Chevrolet Global Indian Music Awards (GIMA) on 5 December.
GIMA, the first multi-genre music awards, will be aired at 8 pm. The awards will honour and applaud talent across film and non-film music with the vision of giving different music genius the same platform, importance and recognition. Asha Bhosle is the goodwill ambassador for the GIMA.
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